Introduction

In the fast-paced world of online marketing, staying ahead of the curve is crucial. That’s why HighLevel has come up with an innovative solution to make email marketing easier and more effective. In their latest video, HighLevel introduces an exciting addition to their email builder – Custom Value Preview. This powerful feature allows users to see custom values filled in when previewing an email template.

Breaking Down the Usability Enhancement

The Power of Custom Values

The video begins by highlighting the importance of personalized email marketing. Connecting with customers on a personal level is key to establishing a strong relationship and driving conversions. To achieve this, HighLevel has developed the Custom Value Preview feature.

A Closer Look at the Enhancement

With Custom Value Preview, users can now visualize how their email will appear to specific customers based on their custom values. This means that when previewing an email template, users can see the custom values filled in, giving them a real-life representation of what the email will look like once it reaches their recipients’ inboxes.

Testing Different Contact Information

One of the most impressive aspects of this enhancement is that users can change the contact information in real-time. This provides an invaluable opportunity to understand how the email will look for different contacts. By simply modifying the contact details, users can see how the email’s content and layout adjust accordingly.

Simplifying the Email Design Process

This new enhancement is a game-changer for marketers. It significantly streamlines the email design process by eliminating the need to send test emails to numerous contacts or make assumptions about how the email will appear to different customers.

Advantages of Custom Value Preview

1. Improved Personalization: With the ability to see custom values in real-time, marketers can fine-tune their emails to make them more relevant and personalized to each recipient.

2. Enhanced User Experience: By testing different contact information, marketers can ensure a seamless user experience for all recipients, regardless of their custom values.

3. Time-saving: Custom Value Preview eliminates the need for time-consuming trial and error, allowing marketers to create effective email campaigns more efficiently.

4. Data-Driven Decision Making: By visualizing different variations of the same email, marketers can gather valuable insights and make data-driven decisions to optimize their campaigns.

Conclusion

HighLevel’s introduction of Custom Value Preview in their email builder is a game-changer for email marketing. This enhancement empowers users to effortlessly create highly personalized campaigns that resonate with individual customers. By providing a realistic preview of how their emails will appear based on custom values, HighLevel has taken the guesswork out of email marketing. Marketers can now confidently deliver engaging, relevant content, ultimately driving greater success in their campaigns. So why settle for average email marketing when you can take it to the next level with HighLevel’s Custom Value Preview?